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BUMER logo

An e-commerce platform for personalized shopping

  • WooCommerce
  • UX/UI Design
  • Redesign
  • Navigation
  • Category Experience

(Period)

Ongoing partnership since 2025

(Platform)

WooCommerce

(Industry)

Dog accessories

Live website
Initial situation

A shop that can grow with its product range

BUMER offers made-to-measure dog accessories and a constantly growing product range. Over time, however, it became clear that the existing website no longer met the increasing demands on user guidance, product search and brand presence.

The goal was to create a modern WooCommerce platform that guides customers to the right products faster while leaving room for further growth.

  • The existing shop structure made it hard to find your way around.
  • Categories and filters offered little help when choosing products.
  • The design no longer fully reflected the quality of the brand.
  • The platform needed to stay flexible and extensible in the long term.
Our solution

A redesign for better orientation and higher conversion

Together with BUMER, we developed a completely redesigned WooCommerce shop. Alongside a modern look, the focus was on an intuitive user experience, clear navigation and significantly better product discovery.

WooCommerce platform

The shop was rebuilt on a modern WooCommerce foundation. This created a flexible basis that makes future extensions and new product ranges easy.

UX/UI redesign

The entire interface was redesigned. A reduced design, clear hierarchies and improved user guidance create a premium shopping experience that authentically reflects the brand.

Navigation & information architecture

The entire navigation was restructured. Customers find the right entry point faster and reach the products they want with fewer clicks.

Filters & category experience

Category and filter pages were fundamentally reworked. Smart filter options make choosing products easier and, especially with a large product range, help customers find the right solution faster.

BUMER shop: homepage and bestsellers in the new design
Contact

Book your 30-minute initial consultation now.

The first step to more growth

“Planning a relaunch, or is your store not growing as planned? Book a slot – we’ll take a look and figure out whether we can help.” – Eric Schlottke, Co-Founder muun

A man (Eric Schlottke)

Measurable success for strong brands

All references